Team
Monica Albornoz
Nihaarika Arora
Jaemin Cho
Erika Choe
Giancarlo Cipri
Sarah Hackett
Jose Martin
Corey McClelland


Liam Monaghan
Charvi Shrimali
Kaylan Tran
Cathy Tung
Xinyue Wu
Arshlavi Auleear
Cheryl Zhang
My Role
Branding
Soft Structure Fabrication
Reactors

RE-ACTORS is a series of five installations, each designed to create “re-physicalizing” and “re-socializing” experiences that trigger specific emotional reactions.


For more than two years, we have experienced an epidemic of isolation. While we have separated and distanced for physical safety, our emotional wellbeing has taken a toll. As we slowly emerge together again into this “new normal,” students of the SVA MFA Products of Design program present Re-Actors, a suite of experiences that explores how to safely stimulate positive emotional experiences through physical interactions. Over 100 neurotransmitters in the human body influence the nervous system. Three in particular impact our sense of connectedness and wellbeing: dopamine, serotonin, and oxytocin. Re-Actors plays with physical behaviors and time in an effort to trigger these ‘happy hormones’. The exhibition demonstrates the power of design to affect us on the deepest human and chemical levels.

Branding

Inspired by 80s psychedelic, emphasizing a playful, warm, and subjective vibe. Using vibrant but similar colors(Orange & Pink) to create this illusion of vibration when seeing from a far distance. 
Logo
Button Patterns
Cheryl Zhang