Tools
Illustrator
InDesign
Photoshop
Restaurant Rebranding

The Old Spot (Speculative Project)
This is a rebranding of a hotpot restaurant located in Jersey City, The Old Spot. The rebranding emphasizes that "Hotpot is less a dish than it is an experience,” and surrounds a cultural, casual, and cozy vibe by elaborating on Chinese stamp design, seal script, and traditional architecture.






Cheryl Zhang